This campaign ran on the Independent.ie site for the month of November. This campaign was promoting Knorr Stock Pot with celebrity Chef Marco Pierre White and it used a video MPU showing users how to cook up a dish. This campaign was very engaging with users as it used the video MPU to show a cooking demonstration while achieving strong branding for Knorr.
Links:
[1] http://www.idworks.ie/sites/www.idworks.ie/files/grand-prix/Q4/knorr.html