Independent Digital Grand Prix Final 2009

In 2009 Independent Digital launched a new digital advertising award, the first of its kind in Ireland. The new award - 'The Independent Digital Grand Prix Awards' was designed to recognise brand/marketing managers and the creativity and effectiveness of their digital campaigns.
Each quarter, six campaigns which ran on the Independent Digital network were shortlisted. Industry peers then voted in their numbers for their favourite campaign on www.idworks.ie with the campaign receiving the highest amount of votes from each quarter going through to the Grand Final. The awards featured the online creative and background information on the advertising campaigns shortlisted. The campaigns were shortlisted from thousands of campaigns that ran on Independent.ie throughout 2009.
 

Independent Grand Prix Final 2009 

Quarter 1 Winner   Nicorette
Quarter 2 Winner   Ambrosia
Quarter 3 Winner   National Lottery
Quarter 4 Winner   Knorr

 Grand Final Prize

We are delighted to announce the winner of the

2009 Independent Digital Grand Prix Awards

NICORETTE

Nicorette, a client of the Vizeum agency, will receive a presentation and certificate, plus an ad campaign worth €10,000 on the Independent Digital network of quality content websites. What a great start to 2010!

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Criteria for finalists in the Grand Prix Awards:
1. New formats
2. Engaging message
3. New concept
4. Integration of online and offline media and events
5. Representation of new ideas/market leaders
6. Innovative campaign